Adelaide Fringe Poster goes spotty!

Adelaide Fringe Poster 2014 aThe 2014 Adelaide Fringe poster has been officially launched to the world featuring a two-colour collision of spots.

Created by South Australian (now Melbourne based) artist Sharon Moreno, the design features a grid of red and blue spots tilted at a 30º angle of each other. Wherever the spots overlap a charcoal colour appears.

Adelaide Fringe Director Greg Clarke said, “The theme for this year’s poster competition was ‘two colour collision’ and Sharon Moreno’s winning design of colliding red and blue spots has really captured this concept in a simple and stunning way. “

“The Fringe is an extraordinary event unlike any other at which audiences and artists collide in an explosion of art, entertainment and great fun. The Fringe is also never in just one spot, with hundreds of amazing Fringe events popping up in spots everywhere”, added Mr. Clarke.

Expect to see a multitude of different combinations of brightly coloured spots appearing all over the City as the concept is rolled out, signifying that Adelaide Fringe is not far away.

“”I loved the idea of putting two images together to form something new,” said Artist Sharon Moreno.

“Winning this competition is awesome! I absolutely love Adelaide and having my design used to promote an event that I adore in my hometown is a dream come true but also very unexpected.”

Like the open access spirit of the Fringe in which anyone can participate, there is a long history of the Fringe poster being chosen from a competition that anyone can enter. Entries were received from all over Australia and around the world with poster designs flooding in as far away as Canada and Berlin.

The 2014 Fringe program is set to be announced on Friday 29 November. For more information, visit: www.adelaidefringe.com.au for details.

Image: 2014 Adelaide Fringe Poster (detail) by Sharon Moreno

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