A fresh brand is bringing new energy to Australian book printing with the launch of FolioFox, a Melbourne-based commercial printer with a clear purpose: to help authors, publishers, and businesses bring their stories to life and Print Your Potential.
FolioFox was created by a team long recognised for their printing expertise among local businesses and print brokers, who saw the need for a stronger digital presence and a modern identity to stand out in Australia’s competitive print landscape.
With a focus on high-quality book and publication printing, FolioFox blends decades of print craftsmanship with a renewed commitment to accessibility and customer care by supporting authors and publishers with books that are expertly produced and thoughtfully finished.
“We see printing as a partnership because every author deserves a printer who treats their book as more than a job number,” said Tracy Yong, Brand Manager at FolioFox. “FolioFox is built to reflect our team and our ability to provide that level of care.”
Specialising in high-quality book and publication printing, including perfect bound, saddle stitched, spiral and wire bound paperbacks, FolioFox partners with various authors, publishers and organisations, to produce books with average print runs of 500 and up to 2000 copies.
Catering to a diverse range of projects, from fiction and non-fiction to corporate publications, reference materials, and educational titles, the company has the capability to print books up to 65mm thick at competitive prices without compromising on quality.
Beyond its core paperback offerings, FolioFox distinguishes itself as one of the few Melbourne printers willing to take on ambitious hardcover book projects at competitive rates, filling a notable gap in the local market.
At a time when many companies outsource printing overseas or prioritise speed over quality, FolioFox offers a collaborative, outcome-driven experience where every project is treated with care and precision. From short-run indie titles to corporate publications and large-scale print projects, the team ensures every book is crafted locally and made to last.
FolioFox’s commitment to quality and care has earned the trust of authors and publishers across Australia over the last decade:
“We’ve worked with FolioFox for many years, producing dozens of titles for self-published authors, including my own, and they’ve consistently delivered exceptional print quality,” said Sue Van Velsen, Production Director at Book Production Solutions. “What sets them apart is their genuine collaboration and dedication to getting every detail right.”
“I have used FolioFox Australia for all four of my children’s books,” said Samara Dixon, Self-published Author & Illustrator. “Their turn-around time is amazing, averaging only a week from file submission, and the quality is unmatched. They are an essential part of my business model,” said Van Velsen.
“When we at Ancora Press were looking for a printer for From Convict Printers to Book Arcades, old hands in the trade advised us to approach the team at FolioFox. After the collaborative volume had appeared at the end of 2024, we were more than pleased with the result,” said Wallace Kirsop, Publisher at Ancora Press and co-editor of From Convict Printers to Book Arcades.
“As the leading journal on book history, The British Library Journal said in its June 2025 review, this was a volume “manufactured to a high standard”. Similar comments have been made to us by readers impressed by what they considered the “beauty” of the book. There can be no better commendation of the work done in printing and binding by FolioFox.”
Reflecting its ongoing commitment to the local publishing community, FolioFox has joined Book Fair Australia as an official partner for its first Melbourne-based event on February 21st-22nd, and aims to share practical print expertise with authors and readers alike to promote Australia’s growing book and publishing ecosystem.
With its tagline Print Your Potential, FolioFox invites Australian creators to partner with a team that understands the power of print and the importance of getting it right.
For more information, visit www.foliofox.com.au or follow @FolioFoxAustralia on social media.
About FolioFox:
FolioFox is a Melbourne-based commercial printer specialising in high-quality book and publication printing. Built on more than eight years of proven craftsmanship, FolioFox combines local production with modern technology to help authors, publishers, and businesses create books that inspire and endure. Guided by the tagline Print Your Potential, FolioFox delivers personalised service, outcome-driven solutions, and a commitment to keeping exceptional printing proudly Australian.